★ The New York Project · Hersonissos
Our story.
Four decades of Hersonissos summers, still flying the same red star.
★ Our story
From the shore to the shelves.
The club
It started in the early '90s, on the golden shores of Hersonissos. The New York Beach Club was more than a place. Beneath its bold red star, nights ran on music, the sea sat just steps away, and every summer turned into friendships, laughter, and memories that travellers carried home. For a generation, it was the backdrop to their best summers.
The store
Today The New York Project carries that same spirit into a new chapter. Our concept store on the harbour is where nostalgia meets something modern: towels soft as sea foam, clean and confident summer apparel, timeless souvenirs, and handmade jewellery that tells its own story. Every piece is chosen or made with the devotion that once fuelled the club's nights.
The Stay
And for anyone who wants to live it a little longer, there's The New York Stay, our Airbnb by the coast. Wake up in our towels, drink your coffee in the morning light, and take a little of Crete home with you.
★ Our mission
Spread the Cretan summer.
★ Our vision
Little pieces of summer, carried everywhere.
★ Find us
Come find us on the harbour.
Right on the Hersonissos waterfront. Come in, look around, and take a piece of the island with you.